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The Moody School of Graduate and Advanced Studies is guided by a strategic plan built on three pillars: recruitment, funding enhancement, and career success. These priorities focus on attracting and enrolling exceptional scholars, expanding resources that support graduate students, and preparing students for meaningful careers. By drawing on the strengths of Dallas as a global center for business, culture, and innovation, the Moody School is uniquely positioned to strengthen graduate education at ¾«¶«´«Ã½ and expand the impact of our graduate community.

I. Recruitment Strategy

Objective 1: Cultivate a Vibrant Graduate Community

Partner with departments and programs to support tailored recruitment of high-quality graduate students to create a vibrant intellectual community.

• Expand Recruitment Pipelines: Build on relationships with local universities to develop sustained graduate recruitment channels.

• Refine Recruitment Programs: Conduct a comprehensive analysis of PhD recruitment programs and master’s recruitment support to maximize impact.

Objective 2: Elevate ¾«¶«´«Ã½â€™s Graduate Brand and Visibility

Support ¾«¶«´«Ã½ in brand building and recognition to increase graduate program visibility.

• Implement a Strategic Communication Plan: Develop and execute a cohesive communications strategy to highlight graduate achievements and opportunities.
• Increase Community Involvement: Develop and launch a board of engaged community members to advise on the direction and strategy of the Moody School.

II. Funding Enhancement Strategy

Objective 1: Illuminate and Advocate for Graduate Student Needs

Increase visibility of student needs, resources, and contributions across campus.

• Track ¾«¶«´«Ã½ Graduate Funding: Deliver regular reports on graduate funding trends to university leadership to guide planning and investment.

• Assess Needs: Conduct targeted surveys to assess graduate challenges and identify sustainable solutions.

Objective 2: Champion Creative Funding Solutions

Advocate for innovative ways to support students financially to build thriving communities across campus.

• Explore Alternative Funding Pathways: Collaborate across departments to pilot programs, fellowships, and partnerships that enhance funding opportunities.
• Innovate Graduate Education: Partner with academic units to develop proposals to fund graduate internship initiatives.

III. Enhancing Career Success Strategy

Objective 1: Empower Graduate Students Through Professional Development

Leverage existing resources including ¾«¶«´«Ã½ offices, alumni and external connections to provide robust professional and career development for graduate students.

• Launch the PhD Leadership Academy: Develop a signature professional development program for PhD students to bolster career success.
• Integrate Campus and External Resources: Coordinate with ¾«¶«´«Ã½ offices, alumni networks, and industry partners to expand career development offerings.

Objective 2: Build Employer Awareness and Engagement

Support ¾«¶«´«Ã½ in building reputation among employers in industry and academia to enhance career outcomes for graduate students.

• Engage the DFW Community: Collaborate with DEA and ¾«¶«´«Ã½ career centers to increase networking engagements.
• Activate Alumni Networks for Recruitment: Design and launch a strategic alumni engagement plan, leveraging alumni to support graduate student recruitment.